We believe that people should be connected to the source of the food that they eat, and the people who produce it.
If you are a fisher, farmer or small food business we can help you tell your story to your customers in compelling ways. Ways that make you money.
Jayne Gallagher is the driving force behind Provenance Powered Marketing, a unique approach that transforms origin stories into premium positioning, helping food businesses access high-value markets and build powerful brands that command premium prices around the world. Her mantra: “Be bold. Be brave. Be different.”
Helen Johnston is the Creative Director and Co-founder of Honey & Fox. She builds strong, strategic brands and marketing tools for primary producers, food manufacturers, packaged goods businesses and industry programs. A designer and practicing artist, she brings a creative edge that helps products and businesses really stand out and connect with their customers. With more than a decade across fishing, farming and food, her people-first approach ensures every story is authentic, consistent and strengthens the commercial value of the business.
Abi is an experienced Executive Assistant with a passion for small business and marketing. She supports Jayne and Helen, managing the day-to-day details that keep things running smoothly. She also contributes to marketing projects, helping bring ideas to life and ensuring everything is delivered with care and attention to detail.